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10 – 11 November 2026
Madinat Jumeirah – Arena
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10 – 11 November 2026
Madinat Jumeirah – Arena
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Webinar Archive – May – 2025

Home Webinar Archive – May – 2025

Content Accessibility: Reaching the World with Subtitles, Dubbing, and Multilingual Narratives

21 May 2025
3pm (GMT+4)
  • Why are global audiences demanding localized and accessible storytelling, and how platforms are responding with tailored subtitle and dubbing strategies?
  • How adaptation — not just direct translation — helps preserve cultural nuance, humor, and emotional impact for diverse audiences?
  • How subtitles and dubbed content are driving viewership growth on VOD and OTT platforms in markets like MENA, South Asia, Africa, and Latin America?
  • What’s next in content accessibility — from immersive audio experiences to multilingual interactive storytelling formats?

Watch the webinar here

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Moderator:

Norma Sbera 

Business Development Manager & Growth Lead

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Speaker:

Aqeel Ahmed

Head of Marketing and Brand Strategy

 

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AQEEL AHMED – Head of Marketing and Brand Strategy, tabii TRT
Aqeel is Head of Marketing and Brand Strategy at tabii TRT, leading the brand strategy for tabii, their global streaming platform.

Having launched Disney+ in multiple international markets and shaping strategies for brands like Fox and National Geographic, Aqeel knows a thing or two about what clicks with audiences (Or what audiences click). He claims he can spot a compelling story or opportunity from miles away (even with his caffeine quota unmet). Building consumer subscription businesses in global markets is his bread and butter.

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Speaker:

Fredrik af Malmborg

Founder

 

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Fredrik af Malmborg is a media entrepreneur and industry veteran specializing in international TV distribution and digital content strategy. He is the founder of Dubhub, a cutting-edge localization and YouTube management company, and the co-founder of Eccho Rights, a global distributor and co-producer of scripted content known for pioneering the international success of Turkish drama. With over 15 years of experience, Fredrik has licensed more than 17,000 hours of TV content annually and continues to lead innovation in content monetization, localization, and direct-to-consumer engagement.

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INDEX Conferences & Exhibitions Organization LLC.
INDEX Conferences & Exhibitions Org. Est.

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