Moderator: Heba Korayem
Content Market Consultant
HConsult
Speaker: Jakob Mejlhede Andersen
Chief Content Officer
Shahid
Speaker: Nadim Dada
VP of Programming & Content Acquisition
STARZ PLAY
Speaker: Fatma Mansy
Content Acquisition Manager
Watch IT
Key Takeaways:
- Acquisition Trends for Ramadan 2021
- Revealing Ramadan viewership Trends: How a 2nd year pandemic Ramadan is redefining content consumption habits for the whole year
- Arabic and non- Arabic Genres/ titles: top Performers on OTT during the peak viewership season
- Arabic Originals seasonality: is the Ramadan peak season really a good time for releases of Originals?
You can access the recording HERE